For medium to large-sized businesses seeking expert marketing leadership without the full-time commitment, Ross Lauder offers top-tier strategic marketing services on a flexible, fractional basis, leveraging extensive C-level experience to drive growth and innovation.
Fractional CMO
Ross Lauder is a distinguished leader with over 18 years of experience in the tech industry, specialising in new business development, customer relationship management, and people management.
Previously, Ross founded Single Focus Talent, a boutique SaaS executive search firm, and held senior roles at HubSpot and Dell. As a board advisor at Integral Board Group, he leverages his expertise in sales leadership and digital marketing to drive business success.
A certified HubSpot professional, Ross’s mission is to help tech companies create, publish, and translate quality content efficiently. He is also a respected podcaster, sharing insights on digital dominance and marketing strategies.
A focused consultation to define clear goals and actionable plans for achieving business success.
A strategic approach to identifying opportunities and creating sustainable growth plans.
Leverage the strategies employed by Silicon Vally’s leading tech firms and apply them to your business for sustained growth.
A strategic process for optimizing and sustaining business expansion, using metrics.
Integrating financial foresight to ensure sustainable and profitable marketing strategies.
Bringing C-Level experience from Silicon Vally companies to traditional businesses.
Impart knowledge on others to really scale, Empower your team for growth.
Get access to a trusted network of suppliers to help deliver your growth ambitions
Ross set out to demystify the enterpise level marketing and growth strategies applied by Fortune 500 companies and make them accessable to traditional businesses.
Develop and execute strategies that drive business growth and market success for your business.
Gain access to top-tier marketing leadership on a flexible, part-time basis. Saving you money while facilitating growth.
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Making Silicon Valley Marketing Accessible to Traditional Businesses
A 30-minute Call to Unlock Your Business Potential (sharing of new ideas to drive hungry prospects and customers to your business)
A Comprehensive Audit & Formulation of the existing Gaps in your business that are holding you back.
A detailed and customised plan for you to execute. A step-by-step walkthrough of what needs to be done to drive customer acquisition)
Now it's time to be accountable, with our plan in hard we need to implement it and put the right controls in place to succeed, Expect what you Inspect!
A Fractional CMO is a part-time Chief Marketing Officer who provides strategic marketing leadership and expertise to businesses without the commitment and cost of a full-time executive. They work on a flexible basis to develop and execute marketing strategies, often for multiple clients.
Hiring a Fractional CMO gives your business access to high-level marketing expertise and leadership at a fraction of the cost of a full-time CMO. This is ideal for companies that need strategic direction but aren't ready to invest in a full-time executive role.
A Fractional CMO collaborates closely with your existing marketing team, providing guidance, strategy, and oversight. They integrate into your team to understand your business goals and help execute marketing initiatives, ensuring alignment and effective communication.
Dublin, Ireland
ross@rosslauder.com